Info
Project title: Strengthening, innovation and promotion of the nautical tourism offer and cultural heritage by cross-border cooperation
Acronym: NAUTICA CBC
Funding: The project is co-financed by ERDF and IPA II funds of the European Union.
Programme: Interreg IPA Cross-border Cooperation Programme Croatia - Bosnia and Herzegovina - Montenegro (Interreg IPA CBC)
Priority axis: PA 3/Contributing to the development of tourism and preserving cultural and natural heritage.
Duration: 01/03/2021 - 31/01/2023
Funding: 534.405,42 €
Project value: 628.712,28 €
Total budget for UoM: 147.140,68 €
Faculty role: Project Partner
Faculty coordinator: prof. dr Špiro Ivošević
Project website: https://www.interreg-hr-ba-me2014-2020.eu/project/nautica-cbc/
The NAUTICA CBC Project Partnership:
- The University of Zagreb, Faculty of Transport and Traffic Sciences (Lead Partner; Croatia)
- University of Montenegro, Faculty of Maritime Studies (PP2; Montenegro)
- Split and Dalmatia County Port authority (PP3; Croatia)
- Tourism organisation of Kotor (PP4; Montenegro).
The University of Zagreb, Faculty of Transport and Traffic Sciences (Lead Partner, Croatia) is responsible for mapping, benchmarking and valorisation of interests of nautical tourists and car-less mobile tourists interest and for developing innovative joint mobile application “NAUTICA CBC” for nautical and car-less mobile tourists. The Lead Partner coordinates project activities to ensure effective project implementation.
University of Montenegro, Faculty of Maritime Studies (PP2, Montenegro) is responsible for preparation of learning materials for two modules on Montenegrin, Croatian and English language (Module Safety and Security and Module Marketing of Destination Management), education/training and exchange of best practice on quality assurance in nautical tourism by implementing two educations/trainings. Project partner is also engaged in organisation of communication activity - NAUTICA CBC Promo Tour in Kotor.
Split and Dalmatia County Port authority (PP3, Croatia) is responsible for procurement of equipment for nautical / car-less tourists and all other tourists: totems, solar benches, electric bicycles with equipment. Equipment will be maintained annually on regular basis and intensively promoted during project implementation. Also, project partner will organize NAUTICA CBC Final conference in Stari Grad.
Tourism organisation of Kotor (PP4, Montenegro) is responsible for procurement of equipment for nautical /car-less tourists and all other tourists: boards, interactive bus stop, solar benches, electric bicycles with equipment and lockers. The equipment will be maintained annually on regular basis and intensively promoted during project implementation.
Project description: The main objective of the NAUTICA CBC project is to strengthen, diversify and integrate the cross-border tourism offer in the Programme area through the development of a new tourism product, and the adoption of new knowledge and sectoral skills. As part of the project, an innovative mobile application will be developed for boaters and tourists without cars. Also, training will be held for 60 people from Croatia and Montenegro in the field of quality assurance and destination management. One of the most important activities is the improvement of tourist infrastructure for nautical and car-free tourism in Stari Grad (HR) and Kotor (ME), through the purchase of equipment, as well as the development and promotion of traditional gastronomy in the cross-border area through a digital interactive cookbook “Taste of Tradition”, which will be part of a joint mobile application for nautical tourists “NAUTICA CBC”.
Expected project results are:
- new joint tourist products developed;
- new facilities/infrastructure developed and improved;
- Innovative joint mobile application “NAUTICA CBC” and
- 60 persons from HR&MNE successfully trained on quality assurance in nautical tourism.
Project cosists of following activities:
- Management (Project Management and Coordination),
- Implementation (Mapping, benchmarking and evaluation of objects of nautical tourists and car-less mobile tourists interest; Development and promotion of the essence of targeted cross-border area traditional gastronomy; Innovative joint mobile application “NAUTICA CBC” for nautical and car-less mobile tourists development and promotion; Development of tourism supporting facilities /suprastructure in Stari Grad and Kotor; Education/training and exchange of best practice on quality assurance in nautical tourism.),
- Communication (Start-up activities; Promotional materials; Digital activities including social media; Public event - Organized final NAUTICA CBC conference; Targeted event - Promo NAUTICA CBC Tour; Publication(s)).
DISCLAIMER
This publication has beeen produced with the assistance of the European Union. The contests of this publication are te sole responsibility of the University of Montenegro and can in no way be taken to reflect the views of the European Union.